In the landscape of adult classifieds websites in Spain, DoggyWilly is presented as a platform operating in Seville, Cadiz and Madrid. This article analyses in depth how this website works, its main characteristics, fee system and approach to the verification of real profiles. An informative content to better understand the functioning of these Spanish platforms in the sector.
PerritoWilly's Philosophy: Quality Over Quantity
PerritoWilly differentiates itself from other similar platforms by its explicit focus on prioritising the quality of information over the volume of ads. As they state on their own website, they consider it contradictory to bloat content with multiple unverified ads. This philosophy translates into a more curated directory where, they claim, users will find real profiles of escorts, masseuses and massage centres.
This approach responds to a common problem in the sector: the proliferation of false or misleading advertisements that frustrate both users and legitimate professionals. By maintaining a smaller but supposedly verified catalogue, DoggyWilly seeks to position itself as a reliable alternative in the cities where it operates.
Legal Framework and Compliance
A fundamental aspect of DoggyWilly is its adaptation to Organic Law 10/2022 of 6 September on the comprehensive guarantee of sexual freedom. The platform is very clear in this regard: advertising that promotes prostitution is prohibited. Therefore, they explicitly inform all advertisers that under no circumstances may they offer sexual services in their ads as escorts or masseuses.
The website clearly states that it is not responsible if any advertiser performs any sexual act with a client, as under no circumstances do they allow sexual services to be included in the advertisements published. This legal position is reinforced by the policy of removing any nude or partially nude photos that an advertiser may have uploaded to their profile.
Cities Where PerritoWilly Operates
The platform has a specific presence in four Spanish cities, each with its own market characteristics:
Seville represents one of the platform's core markets. The Andalusian capital, with its combination of local residents and constant tourism, generates a sustained demand for companionship services. PerritoWilly's presence in Seville responds to this reality of the local market.
Cadiz complements the platform's Andalusian presence. The city of Cadiz, with its important port and tourist activity, especially in the summer season, is another of PerritoWilly's operational centres.
Madridas the capital of the country, obviously represents a crucial market for any platform in the sector. The diversity and volume of demand in Madrid justifies PerritoWilly's presence in the city, where it competes with numerous other platforms.
Publication System and Categories
The process for publishing in DoggyWilly is structured with a detailed form for advertisers to complete. Categories available include Female, Gay-Boy and Transsexual-Travestite, covering different market segments.
Mandatory fields on the form include the advertiser's name, email address, city of operation and contact telephone number. Additionally, a specific number for WhatsApp can be provided, recognising the importance of this messaging platform in industry communications.
The text of the advertisement should describe the characteristics of the advertiser, what he/she offers, what he/she is looking for and the languages he/she speaks. It is also requested to specify the hours of availability, crucial information to facilitate contact between advertisers and potential customers.
PerritoWilly Fee Structure
The platform offers different publishing options with a tiered pricing structure. All prices include VAT, which demonstrates fiscal transparency. The options are divided into normal ads (no top) and standard top ads, the latter presumably with better visibility on the platform.
For one week of publication, the normal ad costs 15 euros, while the standard ad with top costs 25 euros. The 15-day option is available for 20 euros for the normal version and 40 euros with top. A full month costs 30 euros for a normal ad and 60 euros with standard top.
The cheapest long-term option is quarterly, with rates of 60 euros for normal ads and 100 euros for standard top ads. This pricing structure clearly incentivises longer-term publishing, benefiting both the platform and regular advertisers.
Multimedia Content Management
A remarkable aspect of DoggyWilly is the generous media content policy. Advertisers can upload up to a maximum of 15 photos and videos for their advertisement, which is considerably more than what many competing platforms offer. This feature allows professionals to showcase their image in a more complete and varied way.
The platform requires photos to be 100% real, a mandatory requirement that is part of its quality philosophy. This policy aims to reduce problems of misrepresentation in profiles, although there are obviously practical challenges to actually verifying this requirement.
Customer Service and Support
PerritoWilly provides support via email. This channel is used both for problems with the publication and for general queries. The platform promises to reply as soon as possible, although it does not specify specific response times.
The existence of a direct communication channel is important in this type of platform, where technical problems, policy questions or the need for ad verification may arise. The use of a Gmail email, although common in small projects, could be perceived as less professional than a corporate domain.
Privacy and Protection Policy
The website is registered and protected with SafeCreative, which indicates a concern for the protection of intellectual property. In addition, DoggyWilly has the required standard policies: privacy policy, general conditions of use, legal notice and cookies policy.
Advertisers must explicitly agree to these terms and confirm that they are over 18 before they can publish. This age verification is crucial given the platform's adult content, although as with most websites, it is based on the user's declaration.
The Top Ads Section
PerritoWilly includes a special section called "Top Ads" which presumably highlights profiles that have opted for premium rates. This differentiation is standard in the industry and allows advertisers who invest more to get more visibility.
The existence of this section reinforces the platform's business model, encouraging advertisers to opt for the higher paying options in order to achieve better positioning and, theoretically, more leads from potential customers.
Positioning in the Spanish market
PerritoWilly occupies a specific niche in the Spanish adult advertising platform market. Its focus on specific cities (Seville, Cadiz and Madrid) suggests a strategy of controlled growth, rather than trying to cover the entire national territory from the outset.
Competition in this sector is intense, with established platforms dominating much of the market. However, PerritoWilly's focus on quality over quantity could resonate with users tired of navigating multiple false or misleading ads on other platforms.
Reflections on the PerritoWilly Model
The PerritoWilly model presents both strengths and challenges. On the one hand, its stated commitment to real profiles and legal compliance is positive. The affordable pricing structure may also attract professionals who find the fees of larger platforms prohibitive.
On the other hand, effective verification that the photos are "100% real" presents significant logistical challenges. Without a robust verification system, this promise could remain a mere declaration of intent. In addition, the geographical limitation to three major cities could restrict the platform's growth.
Strict compliance with Organic Law 10/2022 is fundamental to the legal operation of the platform. By explicitly prohibiting prostitution advertising and limiting itself to escort services, PerritoWilly positions itself within the current legal framework, although this requires constant monitoring of the published content.
In the ecosystem of Spanish adult advertising platforms, PerritoWilly represents one option among several available. Its success will depend on its ability to keep the promise of quality, expand sustainably and effectively differentiate itself from the competition. For those looking to understand the full picture of these Spanish platforms, Queens Ibiza helps you get to know the best Spanish ad sites in the sector.
